Join Granger Forson on ScaleUp Radio for an invigorating discussion with Mark Day, co-founder of Battle Bootcamp, where military precision meets fitness franchising. Discover how Mark transitions from a 23-year illustrious army career to the entrepreneurial frontline, offering unique outdoor and indoor fitness classes led by ex-military instructors. Find Granger Forson at www.bizsmart-gloucestershire.co.uk or connect with him on LinkedIn to dive into the world of scalable business solutions.

 

In this episode, we explore how Mark and his partner leveraged their military expertise to develop a franchise model that empowers veterans to start their own businesses. Learn about the challenges they faced, from adapting to the pandemic with innovative online classes to fostering a cohesive culture among franchisees. Mark shares the secrets behind their targeted marketing strategies, data-driven decision-making, and the importance of ownership in building a successful franchise.

 

Battle Bootcamp’s story is not just about fitness; it's a testament to the strength of leadership, the importance of adaptability, and the power of community. Mark’s journey highlights the courage it takes to build a business, the trials of getting it right, and the relentless pursuit of growth through client retention.

 

Whether you're an aspiring entrepreneur, a fitness enthusiast, or someone fascinated by the application of military strategies in business, this episode is packed with insights, strategies, and inspiration. Join us as we dissect the making of a business that stands out not just for its unique offering but for its commitment to building a legacy that combines fitness with meaningful entrepreneurship.

 

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

 

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/apply

 

You can get in touch with Granger here:

[email protected]

 

Kevin's Latest Book Is Available!

 

Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.

 

More on the Book HERE - https://www.esusgroup.co.uk/

 

Mark can be found here:

 

https://battlebootcamp.co.uk/

[email protected]

 

Resources:

 

How to have a good day by Caroline Webb - https://uk.bookshop.org/p/books/how-to-have-a-good-day-the-essential-toolkit-for-a-productive-day-at-work-and-beyond-caroline-webb/4498497?ean=9781509818242

 

The Real Science of Sport podcast - https://open.spotify.com/show/3g71AuFYy6FnYHEI1GO9A0

 

Meta Business Suite - https://business.facebook.com/

 

Athlytic app - https://www.athlyticapp.com/