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In this episode, we sit down with care producer and systems strategist Akima A. Brown, founder of Reel Families for Change, to explore what it means to build creative work environments rooted in care, not just output. Drawing from her experience as a mother, filmmaker, and advocate for more humane industry standards, Akima shares powerful insights on shifting from individual hustle to collective responsibility.

Through this grounded conversation, Akima talks candidly about her journey into the film industry, the burnout she witnessed firsthand, and how her role as a caregiver inspired her to reimagine production through a care-driven lens. She introduces the concept of a “Care Producer” and how that role is transforming what’s possible on set, from inclusive scheduling to real-time support for cast and crew.

What You’ll Discover in This Episode:

• How the culture of hustle and overwork is silently pushing creatives out of the industry
  

• Why Akima created the role of “Care Producer” and how it’s being implemented on real productions
  

• What care-centered production actually looks like, from scheduling to compensation
  

• How filmmakers can shift toward collective responsibility without losing creative edge
  

• Why belonging, boundaries, and humane standards are essential to sustaining a creative life
  

Akima’s story is a compelling invitation to rethink the way we make films, not just in terms of the product, but in how we treat people along the way. Whether you’re an industry veteran or just starting your journey, this episode will challenge, inspire, and remind you that it’s possible to create meaningful work without sacrificing your well-being.

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And if you’re looking for personalized support, explore one-on-one coaching for filmmakers at JonathanBregel.com/coaching and book a discovery call today!