Hello and welcome back to ScaleUp Radio! I'm your host, Granger Forson, and today we're diving into the innovative world of Phil Staunton, the founder of D2M Innovation. You can always catch up with me at [www.bizsmart-gloucestershire.co.uk](http://www.bizsmart-gloucestershire.co.uk) or find me on LinkedIn.

 

In this episode, Phil shares his fascinating journey from starting D2M Innovation in his back bedroom to scaling up and then intentionally sizing down to better align with his passion for creative work. Phil discusses the challenges of finding the right team and the pivotal decisions that helped shape the current, more efficient structure of his business.

 

With a focus on sustainability and a hands-on approach to product development, Phil and his team at D2M have supported numerous clients through the full cycle of bringing innovative products to market, including successful pitches on Dragon's Den. The discussion also covers the critical importance of referrals and repeat business in marketing, as opposed to more traditional, less effective methods like social media or SEO.

 

Phil’s vision for the future is not bound by detailed long-term plans but is driven by a commitment to creativity, balance, and ecological responsibility. This episode is packed with insights for anyone interested in the intersection of design, innovation, and business scaling.

 

To ensure you don’t miss any inspirational future episodes do subscribe to ScaleUp Radio wherever you like to listen to your podcasts.

 

So, let’s now dive into the inspiring journey of innovation, scaling with soul, and sustainability with Phil Staunton.

 

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

 

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/kevin

 

You can get in touch with Granger here:

[email protected]

 

Kevin's Latest Book Is Available!

 

Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.

More on the Book HERE - https://www.esusgroup.co.uk/

 

Phil can be found here:

 

https://www.design2market.co.uk/

 

Resources:

 

Bread Song by Kitty & Al Tait - https://uk.bookshop.org/p/books/breadsong-how-baking-changed-our-lives-kitty-tait/6347660?ean=9781526631855

 

The Grange Project podcast - https://www.grangeproject.co.uk/wilder-podcast