<p>Jen Dass, Chief Transformation Officer at Initiative joins The Agency Road Show today to discuss her role, agency transformation, addressability, and more.</p>

Jen Dass, Chief Transformation Officer at Initiative joins The Agency Road Show today to discuss her role, agency transformation, addressability, and more.

Episode 4 – Agency Transformation with Initiative

Advertising Week and OpenX talk with leading agency voices across digital media to provide a deep dive on the evolving role of agencies and how the 21st century agency fits into today’s advertising landscape.

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Episode 4 – Agency Transformation with Initiative

Episode 4 – Agency Transformation with Initiative