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Episode 4: "M/AD Culture: The Intersection of Marketing, Advertising, and Culture, Part 2" | Joshua Grant, Director at Dentsu


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M/AD Culture: The Intersection of Marketing, Advertising, and Culture | Part 2

Marketing is an art and a science.

On M/AD culture, we explore the intersection between marketing, advertising, and culture.

There's always a constant interaction between the three.

In this episode, we discuss changes we have seen in the ad landscape globally as well as in Japan.

Want to know how to successfully add culture into your marketing?

Want to avoid backlash?

We’ve got you covered.

Ads discussed in this episode:

Burger King Women’s Day Tweet - AdWeek

Kendall Jenner Pepsi Ad - YouTube

Nivea 2011 Print Ad - AdAge

Japan’s Move to Social Change Ads - The Drum

Nike Japan The Future Isn’t Waiting - Youtube

...more
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