On today's episode, I’m joined by Joe Overby. Joe is the Senior Editor of Auto Remarketing Magazine and an expert in the automotive industry. His company, Cherokee Media, also organizes and runs Used Car Week every year.

Joe and I discussed the future of EVs, what’s new in 2023, how EVs are being marketed and how brand loyalty among EV considerers will play a part in the purchasing decision.

Episode Highlights:

(0:36) - Introduction to guest Joe Overby

(1:11) - What does it take to put on the level of content at a Cherokee Media event

(2:35) - Which presentations or workshops stood out most to you?

(3:55) - Is there brand loyalty for consumers that are exploring EV options?

(6:00) - Looking towards 2023, what Joe is excited about?

(7:03) - Episode wrap-up

Connect With Elena

https://evs4everyone.com/

https://www.linkedin.com/in/elenaciccotelli/

Connect With Guest Joe Overby

https://www.linkedin.com/in/joe-overby-8634b67/