In this engaging podcast, our guest Brian Socolow from Loeb & Loeb, LLP shares his insights on the psychological and legal components to consider before jumping into a private equity deal in the "post-COVID new normal." With a focus on protecting and monetizing technology ideas in the sports and health and wellness industries, Brian reveals the checklist of factors to consider when seeking investment or selling a company.

He also offers valuable advice on legal protection, insights for entrepreneurs seeking capital investments in sports, navigating due diligence, and much more. This is a must-listen for anyone in sports law, private equity, or the HALO sector.

Socolow states, "Businesses that protect their intellectual property and form a clear, compelling corporate story are more appealing to investors . . . Fostering honest communication and setting expectations is essential when transitioning from entrepreneur to employee or board reporting – an invaluable mindset shift that can make all the difference."

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