AI assistants like ChatGPT are starting to shop for people — and in some cases, even complete purchases. Is your business ready for that?

In this episode of Get Digital Marketing Results, we talk about how AI is changing the online shopping experience and what local businesses can do right now to prepare. OpenAI is already testing instant checkout features within ChatGPT, and tools like Google's virtual try-ons are influencing purchase decisions before someone even visits your site.

Even if AI shopping is still evolving, one thing is clear: your content needs to be accurate, complete, and helpful if you want your products and services to show up in these results. Here's what you'll learn:

• Why product cards and instant checkout are coming to AI chats
• How AI decides what to show — and what to leave out
• Three practical steps to get your business ready for AI-assisted shopping

Learn how to make your business more visible in AI search and stay competitive as buying behavior shifts.

Learn more: www.delosinc.com/episode417

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