You read that right.

Michael Silk writes email copy for high 7-figure and 8-figure products.

Michael has discovered a way to get prospects CRAVING his next email – and whipping out their credit cards.

It’s all about keeping your copy F.U.N.

He believes that everyone – including your prospects – has a favorite sender. You get EXCITED when you see their email in your inbox…and you’re never quite sure what’s inside.

Michael will teach you how to write emails widen your readers’ eyes. They’ll be “saving the best for last” with your emails that they can’t wait to read…

…with the exact method Michael uses to promote 7- and 8-figure businesses. 

 

In this episode, you’ll discover:

* the one thing you MUST prepare to make writing emails easy and straightforward

* how to use Michael’s F.U.N. acronym to write GRIPPING stories in email

* a simple Google search you can do anytime to get a FLOOD of copy ideas and crush writer’s block

* the surprising reason you want people to open your emails LAST

* what a true story about an arrested goat in Nigeria can teach you about turning your copy into cash

* Michael’s trick to instantly capture ideas for your autoresponder

* why boxing is a helpful metaphor for 7-figure copy

* the lethal mistake to avoid boring prospects (are you doing this?)

Mentioned:

* Michael Silk Consulting

* Gary Halbert: “the people of America sort through their mail while standing over a wastebasket!”

* Michael’s free PDF guide for writing F.U.N. emails

Intro and outro backing music: Forever More by CREO

 

Raw transcript:

Download PDF transcript here.

John: It’s John McIntyre here the Autoresponder Guy. I’m here with Michael Silk on how to write emails that grow an eight figure a year Internet business. Now, I just, before we get started, I just want to clarify that it’s possibly a low eight figure or high seven figure Internet business, so it’s somewhere around that vicinity depending on who you ask related into this. Now, Michael came to me via the podcast.

He sent me an email just a few days ago and said he had listened to a few episodes and he started telling me a bit about what he did. And it turns out that Michael writes emails for a very big client in the info-marketing and kind of seminar area, classic Internet marketing business, but not doing make money online stuff, it’s a different niche. He writes a lot of the emails, so he has to write on very short notice. He’s got some other clients, as far as I know, as well. He needs to come up with emails with very short notice and he needs really creative ways of coming up with entertaining stuff.

Which is really what happens when you are a consultant and you’re writing for clients, it can be very hard to come up with ideas without drawing on your own experience. Say you’re a guy and you’re writing emails about, it could be make-up, I’m sure we’ll get some specific examples in a minute, but you’ve got to get good at creating ideas out of thin air, sometimes it’s not going to be something that you’re going to be able to draw from your personal experience.

What Michael has to share today is something very interesting,