Beyond the Market

Episode 42 - Should you invest into Gold?


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“Should I invest in gold?”
It’s a question that always comes back when uncertainty rises, inflation goes us, market crashes, geopolitical risk, and central bank intervention.

In this episode of Beyond the Market, I take a at gold as an asset, what it is, what it isn’t, and where (if anywhere) it fits in a long-term investment portfolio.


Why gold has been used as money and a store of value for centuries

How much gold demand actually comes from jewellery, investment, and manufacturing

Why gold is often seen as an alternative to cash

The idea of currency as a government liability, where the government is in control of the currency and why gold doesn't answer to anyone

Gold vs stocks on an inflation-adjusted basis

Why gold preserved purchasing power, but stocks grow it

How gold behaved during major crises like 2008 and the 2020 COVID crash

When gold can make sense in a portfolio

What I do personally to invest and my choices between gold and companies

If you found this interesting, please follow and review Beyond the Market wherever you listen, it really helps the show reach more people.

For more investing insights, mindset tips and behind-the-scenes clips, follow me on Instagram ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@anthonycotterfinance⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And if you’re already following, share this episode with a friend who needs to hear.

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Beyond the MarketBy Anthony Cotter