We look at how being aware of the macroeconomic cycle can help ecommerce brands leapfrog the competition and share a strategy that has helped countless businesses move from incremental to transformative growth in revenue and profitability. We combine all of this to show what you should plan to do in the first half of 2024.

Links:

• Psyberware
• CBO.gov
• Swissre
• Swissre: US Econoci outlook Sept 2023
• USA Today: Recession in U.S. becomes increasingly less likely, but odds are highest in West, South
• Conference Board