The Harvard Business Review says we are entering the "age of corporate social justice." As companies issue statements on police brutality and systemic racism, some are being accused of pandering. Ardee and Tony discuss the blurring of lines between issues-based non-profits and for profit companies. They also tackle your marketing "welcome series" and why Apple may buy its own search engine. This and more in the trenches!

Check out the show notes here: https://www.getrevue.co/profile/marketing-trench-warfare/issues/marketing-trench-warfare-ep-44-pandering-trench-warfare-280030