First, Paisley will chat about this week’s industry insights. Then she is joined by @martinjustine_ , Owner of @gpbakeshop , to chat about her work as a bakery owner, but also a communications professional helping other “sweetpreneurs” to utilize PR strategies to grow their business. Justine will share about how small businesses can equip themselves with communications strategies, the journey to her career, her experience on the @foodnetwork, how to show the value of our work to skeptical clients, and much more!