In this eye-opening episode, Ruth sits down with Amanda Cole, an award-winning transformational hypnotherapist, to explore the hidden forces that shape how we show up in business and life. Amanda reveals how subconscious beliefs—often formed long before we started our entrepreneurial journey—can quietly hold us back from confidence, visibility, and financial growth.

They dive into why self-sabotage happens, why taking the next step can feel so hard, and how deep-seated fears around rejection, failure, and even success influence our choices. Amanda shares insights and strategies to help you reconnect with your inner safety, trust your instincts, and finally move past the blocks that keep you playing small.

This episode is perfect for anyone ready to understand themselves on a deeper level and step into a more empowered version of their business and life.

What You'll Learn in This Episode:

• Why mindset work alone only scratches the surface
• The four core fears holding entrepreneurs back: rejection, judgment, failure, and success
• How childhood conditioning impacts visibility, self-worth, and receiving success
• Simple ways to notice your subconscious patterns and understand their origin

Memorable Quotes:

• “You’re not sabotaging yourself — your subconscious is trying to keep you safe.”
• “If it feels unsafe, your brain will procrastinate, avoid, and protect you — even from what you want most.”
• “Mindset is what you think consciously, but your subconscious is the part running the show.”

Resources and Links:

• Amanda Cole Hypnotherapy: Explore transformational hypnotherapy and work with Amanda directly.

Connect with Amanda Cole:

💬 LinkedIn: Amanda Cole
🌐 Website: amandacolehypnotherapy.com
✉️ Substack: The Inner Ally

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