Are you thinking about creating a freebie, or lead magnet as they call it in the marketing world? Same thing. Something you give in return for someone giving you their email address. 

Someone giving their email address is a big deal. Think how many emails you get in your inbox. For someone to say yes to another person (you) taking up space in their inbox, they generally like to get something in return. The law of reciprocity, my love. 

Creating things in your biz  (products, programmes, blogs..... anything, really) can start to feel mechanical. Tick boxes. You go through the motions. What if it could be fun? What if your freebie could be a way of deeply connecting with your reader?  You have that choice.

You know I like to do things in an intentional way around here. The intention and purpose around the creation of your freebie is everything. That is what I talk about in this week’s episode. 

By the time you have finished listening, you’ll discover:

• The real reason behind creating a freebie to welcome people into your community.
• Setting an intention around the creation process.
• How you can make your freebie stand out in your niche. 

Links/resources

• Active Campaign affiliate link
• Kajabi affiliate link
• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

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When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_



While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 



Leave a review, if you love the show 



Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].


I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 


Thank you so much for being here. 


I’ll see you in the show next week…..


Own your message and be you x