In this solo episode, I discuss what artists need to focus on in 2022. Since the pandemic the music industry, like many others, has shifted drastically. Artists seem to be focusing on the wrong things as they are still caught up in a pre-pandemic world. Artists are like businesses, they have to adjust to their environment. This means focusing on your infrastructure as if you started from ground zero. Are all of your royalties being collected? Are you worth it to be managed by someone? Do you have merchandise to promote your brand? These questions need to be answered as an artist and I cover the basic steps you need to take in order to have a strong foundation as an artist.