The Art of Sway

Episode 48: Field to Feed: Ali Cox on Amplifying Agri-Stories in the Digital Realm


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From Farm to TikTok: Join Danielle Wiley and Ali Cox as they explore the fascinating digital evolution of agricultural marketing. Discover the forward-thinking strategies brands use on platforms like DoorDash and TikTok — and learn about why understanding the story behind our food not only enhances its value for consumers, but also encourages them to invest more and truly savor each bite. Tune in for a treat both marketers and food lovers will appreciate, in this episode that serves up a blend of modern tactics and age-old farming traditions.

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The Art of SwayBy Danielle Wiley, Sway Group CEO