How To Sell Your BIG Idea!

Episode 5 - Deconstructing an Interview


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Learn how to deconstruct an interview to uncover valuable insights. Listen as Kurt Baumberger, Duke University Innovation and Entrepreneur instructor and serial entrepreneur, and Bob Rathbun, 9-time Emmy award winning broadcaster, explain how to download interview data, create journey maps, construct competition maps, discern insights, and translate quotees to needs to wishes!
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How To Sell Your BIG Idea!By Kurt Baumberger