<p>Meet Bonnie Rothman, Storyteller, Founder and President, Company B. Hear Bonnie discuss the evolution of storytelling and how brands are using it in their strategies and engagement with consumers.</p>

Meet Bonnie Rothman, Storyteller, Founder and President, Company B. Hear Bonnie discuss the evolution of storytelling and how brands are using it in their strategies and engagement with consumers.

Episode 5: From Aristotle to AI: The Art of Brand Storytelling - Bonnie Rothman

<p>Innovators who are conceiving the coolest, hottest, most provocative ideas in marketing, media, PR and tech. Hosted by Professor Neil Feinstein, Associate Professor of Advertising Communication, St. John's University and Audrey I. Siegel-Mevorah, Adjunct Professor of Advertising and Media Strategy, St. John's University. Sponsored by the M.S. in Integrated Advertising Communications. </p>

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Innovators who are conceiving the coolest, hottest, most provocative ideas in marketing, media, PR and tech. Hosted by Professor Neil Feinstein, Associate Professor of Advertising Communication, St. John's University and Audrey I. Siegel-Mevorah, Adjunct Professor of Advertising and Media Strategy, St. John's University. Sponsored by the M.S. in Integrated Advertising Communications.

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Episode 5: From Aristotle to AI: The Art of Brand Storytelling - Bonnie Rothman

Episode 5: From Aristotle to AI: The Art of Brand Storytelling - Bonnie Rothman