Learn more about the successes but more about the failures and learnings from a head of growth (HOG) of a B2B Saas company. My name is Klaus-M. and I'm a serial entrepreneur with 25 years experience in the mar-tech industry.

This podcast is a sharing of our initiatives and what we learned so far. 

In this episode of my growth podcast I talk with Luka, my colleague at Usersnap and sales specialist, about our experiences and learnings on how to set up a sale process for a B2B SaaS company.

When should sales take over from marketing? When to hire sales people? How to structure the perfect sales demo?

Have fun with this new episode (#5). If you have feedback, please contact me on Linkedin.