Meet Lynn Power, former agency executive and now CEO & Co-Founder of MASAMI Haircare, who has helped reshape how agencies grow and how brands evolve. She breaks down how advertising has become more insight-driven, why the brand-agency relationship needs a reset, and how creative thinking and strong decision-making help brands thrive.

Meet Lynn Power, former agency executive and now CEO & Co-Founder of MASAMI Haircare, who has helped reshape how agencies grow and how brands evolve. She breaks down how advertising has become more insight-driven, why the brand-agency relationship needs a reset, and how creative thinking and strong decision-making help brands thrive.

Meet Lynn Power, former agency executive and now CEO &amp; Co-Founder of MASAMI Haircare, who has helped reshape how agencies grow and how brands evolve. She breaks down how advertising has become more insight-driven, why the brand-agency relationship needs a reset, and how creative thinking and strong decision-making help brands thrive.

Episode 5: Reinventing the Agency Playbook & Building Brands That Thrive – Lynn Power

Innovators who are conceiving the coolest, hottest, most provocative ideas in marketing, media, PR and tech. Hosted by Professor Neil Feinstein, Associate Professor of Advertising Communication, St. John's University and Audrey I. Siegel-Mevorah, Adjunct Professor of Advertising and Media Strategy, St. John's University. Sponsored by the M.S. in Integrated Advertising Communications.

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Innovators who are conceiving the coolest, hottest, most provocative ideas in marketing, media, PR and tech. Hosted by Professor Neil Feinstein, Associate Professor of Advertising Communication, St. John's University and Audrey I. Siegel-Mevorah, Adjunct Professor of Advertising and Media Strategy, St. John's University. Sponsored by the M.S. in Integrated Advertising Communications.

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Episode 5: Reinventing the Agency Playbook & Building Brands That Thrive – Lynn Power

Episode 5: Reinventing the Agency Playbook & Building Brands That Thrive – Lynn Power