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Episode 52: Carrie Morey on Growing at Your Own Pace
When you launch a business, the cultural pressure to do everything at once is enormous. Hit the sales numbers. Build the distribution. Open the brick-and-mortar. Land the press. Do it all faster than the founder you saw on Instagram last week. Most entrepreneurs absorb that pressure without questioning it, and most of them burn out, plateau, or build something that doesn't quite fit them as a result.
In this episode, I sit down with Carrie Morey, the founder of Callie's Hot Little Biscuit — the Charleston-rooted company that turned her mother's biscuit recipe into a multi-million-dollar business with a national following. Carrie didn't get there by following the playbook. She got there by deliberately ignoring it. She started slowly, with a clear vision, and grew at the pace that fit the business and the life she was building around it.
Her line — there's no traffic in your own lane — captures the heart of her approach. We talk about how she resisted the urge to scale faster than she should have, the moments she could have made a different (faster, riskier) choice and chose patience instead, and the practical wisdom that comes from running a business at the pace it actually needs to grow rather than the pace your competitors seem to be moving at.
If you've been quietly worried that you're falling behind — or that your business should be further along than it is — this conversation will give you both perspective and permission. Carrie's journey is proof that the slow, intentional path is often the one that gets you to a better destination.
This episode originally aired on Hitting Rock Middle, the show that has since evolved into The Sallie Ogden Show.
Connect with Carrie and Callie's Hot Little Biscuit:[Callie's Hot Little Biscuit website — see note below][Carrie's Instagram — see note below]
About the show:
The Sallie Ogden Show is for the woman who's already built something — and is stuck at the plateau where the old playbook stops working. Tactical when you need a number. Honest when you need a mirror. Hosted by former lawyer turned consultant Sallie Ogden.
Stay connected:Newsletter (Further): https://www.growwiththebrimm.com/furthernewsletterFree business assessment — The BRIMM Business Scan: https://thebrimm.typeform.com/to/fuYmBbJIWebsite: growwiththebrimm.comInstagram: @the_brimm
View all episodes
By Sallie Ogden
4.9
7070 ratings
When you launch a business, the cultural pressure to do everything at once is enormous. Hit the sales numbers. Build the distribution. Open the brick-and-mortar. Land the press. Do it all faster than the founder you saw on Instagram last week. Most entrepreneurs absorb that pressure without questioning it, and most of them burn out, plateau, or build something that doesn't quite fit them as a result.
In this episode, I sit down with Carrie Morey, the founder of Callie's Hot Little Biscuit — the Charleston-rooted company that turned her mother's biscuit recipe into a multi-million-dollar business with a national following. Carrie didn't get there by following the playbook. She got there by deliberately ignoring it. She started slowly, with a clear vision, and grew at the pace that fit the business and the life she was building around it.
Her line — there's no traffic in your own lane — captures the heart of her approach. We talk about how she resisted the urge to scale faster than she should have, the moments she could have made a different (faster, riskier) choice and chose patience instead, and the practical wisdom that comes from running a business at the pace it actually needs to grow rather than the pace your competitors seem to be moving at.
If you've been quietly worried that you're falling behind — or that your business should be further along than it is — this conversation will give you both perspective and permission. Carrie's journey is proof that the slow, intentional path is often the one that gets you to a better destination.
This episode originally aired on Hitting Rock Middle, the show that has since evolved into The Sallie Ogden Show.
Connect with Carrie and Callie's Hot Little Biscuit:[Callie's Hot Little Biscuit website — see note below][Carrie's Instagram — see note below]
About the show:
The Sallie Ogden Show is for the woman who's already built something — and is stuck at the plateau where the old playbook stops working. Tactical when you need a number. Honest when you need a mirror. Hosted by former lawyer turned consultant Sallie Ogden.
Stay connected:Newsletter (Further): https://www.growwiththebrimm.com/furthernewsletterFree business assessment — The BRIMM Business Scan: https://thebrimm.typeform.com/to/fuYmBbJIWebsite: growwiththebrimm.comInstagram: @the_brimm