Many social work graduate programs have a generalist focus and often, as we get into the work and start growing a practice, therapists can get tied to the idea that we need to serve everyone. Unfortunately this belief can really hinder practice growth and instead we should be serving a specific niche. On today’s episode, I break down why it’s important to hone in on your ideal client and narrow the focus of your work to them. Plus I offer some actionable steps to get your started determining your ideal client.

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Disclaimer: This podcast is for educational purposes only and is not a substitute for therapy, supervision, or legal advice.

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