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We've had a great relationship with SmartFocus over the years. The Message Cloud by SmartFocus powers many of the world's largest ecommerce and retail providers' marketing - from personalized web experiences, to triggered marketing and remarketing, all the way to in-store proximity marketing (that requires no hardware installation). Jess Stephens isn't just the CMO of SmartFocus, she's also a leading commerce and retail marketing expert - having sold her Proximity Marketing startup to SmartFocus where it's integrated into The Message Cloud. Listen to this amazing show and learn why SmartFocus was named a strong performer in the RTIM market. Forrester defines Real-Time Interaction Management (RTIM) as enterprise marketing technology that delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer life cycle via preferred customer touchpoints.
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We've had a great relationship with SmartFocus over the years. The Message Cloud by SmartFocus powers many of the world's largest ecommerce and retail providers' marketing - from personalized web experiences, to triggered marketing and remarketing, all the way to in-store proximity marketing (that requires no hardware installation). Jess Stephens isn't just the CMO of SmartFocus, she's also a leading commerce and retail marketing expert - having sold her Proximity Marketing startup to SmartFocus where it's integrated into The Message Cloud. Listen to this amazing show and learn why SmartFocus was named a strong performer in the RTIM market. Forrester defines Real-Time Interaction Management (RTIM) as enterprise marketing technology that delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer life cycle via preferred customer touchpoints.
Support Martech Zone Interviews