Them's The Breaks

Episode 6 – Subtextual Sexual Promise (28 Dec 1981: Club 18-30, Holimarine, Panama Cigars, Thomas Cook)


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It’s Episode 6 and it’s our Summer Holiday special! 


But how? Why would a Summer special focus on an ad break from deep in the festive period? 

Booking cycles, old bean, booking cycles: unlike Martin’s dad, most people book their summer hols in Jan or Feb – so we have four ads here that are fluffers for that post-festive ritual. 

And what a contrasting four ads they are: Club 18-30 implies a host of Close Encounters - and shows a world as alien to early 80s Britain as it is to your two hosts. Holimarine serves as a grainy, gritty corrective to such high-gloss nonsense. Danish Seaways makes Jon seriously reconsider his City Break plans, and Thomas Cook show the brand-building yin to Episode 2’s call-to-action yang.

In between we also have the more everyday escapes of cigarillos & alcohol, where we debate the merits of seemingly futile one-upmanship, and what on earth makes a beer worth staying in for.

 

Contains the correct amount of swearing.


You can find the ad break in question here: 


https://www.youtube.com/watch?v=2QPBeyk2vYA


Many thanks to Kaleidoscope for releasing this clip into the world. 


If you remember any of these ads and want to comment on them, or the show in general, you can find us here: 

https://www.facebook.com/profile.php?id=61568524318900

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Them's The BreaksBy Collingwoo Productions