The Reverend Rob Hanly is here back to back weeks to grace us with his presence…

This week he explains how to become a marketing consultant.

But instead of preaching what not to do, he tells us what to do.

So kiss your four-hour workweek dreams GOODBYE.

And say hello to the…

Four-HUNDRED-Hour Workweek.

No need to fear.

Rev’s got you covered.

He reveals in full, a 3-step formula ANYONE can use to become a masterful marketing consultant:

First, you MUST have a skillset that can solve problems… anything.

Once that’s established, you need to show it off to the right people.

Step numero dos:

Get in front of people that can use your skillset as a solution to their problems and provide them VALUE…

This will separate you from the pack (think back to last week’s rule of reciprocity).

And Step 3: quite possibly the most important of them all…

…commit to taking action EVERY. SINGLE. DAY.

To quote the rev:

“You don’t grow muscle by sitting in the gym on the floor taking selfies.”

You gotta have a skill.

You gotta provide value.

You gotta COMMIT.

If you manage to follow these 3 simple steps without fail… there is no doubt you’re well on your way to becoming a consulting-BAD-ASS.

And to help you follow through, Rob and I talk about a secret ingredient that makes all this effort possible.

Without it, you will most certainly FAIL.

Find out what this secret “thing” is…

…add it to the 3-step formula,

and POOF…

You’ve got yourself a magical combo to world domination.

Listen-in and get your marketing consulting game going NOW.

In this episode, you’ll discover:

* how I reach my goals using a move fast – break sh*t philosphy (blast past your goals and pick up new ones)

* how Rob’s chisel and hammer stacked up against my rocket launcher when comparing success techniques.

* the hole that Rob plugged which catapulted his success (find your “hole” to fill now)

* where to spend your time and focus when starting a marketing consultancy (know where you stand and have the upper hand) 

* the one question you should ask yourself to get in the right frame of mind (start your consultancy here)

* how polar opposite consulting methods work equally as effective (and how they end up within a percent of eachother)

* how to wing-it like a pro and be ready for anything (do this and you’ll always be ready)

* how to find a problem you can solve, and figure out ways to solve it.

* a caveat that all consultants suffer (what it is and how to avoid it)

* how providing value helps to grow your client list (choose and run with the right one for you)

 

Mentioned:

* CopyHour

* Ramit Sethi

* Andre Chaperon

* Seth Godin

* Viper Chill

* Dan Andrews

* Your First Four Figure Client Back Door

Intro and outro backing music: Forever More by CREO

Raw transcript: