Spamming Zero

Episode 61: If You Build It They Will Come - Establishing A Marketplace Presence As An Ecomm Brand


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Blink, and the world of E-Comm has evolved. Marketplaces have emerged as a transformative force - something Industry Leader Joanna McKenna has some fantastic insights around. She shares them this week, on Flip CX’s Spamming Zero podcast. 

What’s Covered?

  • The challenges E-Commerce companies face when deciding to branch out into marketplaces
  • The potential of marketplaces in E-Commerce
  • The evolution of E-Commerce and the role of traditional retail
  • The importance of evaluating channel strategy and considering multiple marketplaces to reach a broader consumer base
  • What it takes to stand out in large marketplaces
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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Spamming ZeroBy Flip