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Episode #62: Creating and selling an unique fashion product 'the original wrist pocket' online with Shopify

- Introduction
- Virgin Media Backing Business Finalist
- What is a wrist pocket?
- Seeing opportunities to collaborate with corporate branding like Virgin Media
- Where the name dust + rock came from
- How the idea of the wrist pocket materialised when travelling in 2010
- What Susan misses about her previous career as a commercial pilot
- How her passion for her new business outshines flying
- Nine months into Shopify, what has the experience been like for dust + rock
- The freedom of Shopify, the flexibility and how user friendly it is without constantly needing a developer
- Trust in the Shopify platform
- Favourite app to date, Judge Me for verified reviews
- The importance of genuine reviews to install trust when a product is new to the market
- Biggest challenges to navigate like shipping costs
- Starting a new business from scratch without any prior experience and having no idea what's to come
- Discovering a real passion for sourcing, designing, and selling
- Will dust + rock be branded across the world? What are the big plans?
- How the essence of the original wrist pocket solves a problem
- How the business is evolving organically
- Attending Showcase Ireland in RDS, Dublin
- Immediate future plans to launch in Spain
- Researching fulfilment centres aboard and how they work
- Maximising on affordable startup options like using social media, Instagram, PR and the right fulfilment centres
Sponsored By:
- Synder - Make accounting easy and get 40% off here :)
- The Point of Sale Store
- Rewind.io
Links:
- Dust + Rock
- Milk Bottle Labs
- Milk Bottle on Twitter
...more