<p class="p1">Today's special guest Scott Brinker. He's the editor of the Chiefmartech blog, the program chair of the Martech conference, and VP of Platform Ecosystem at Hubspot. Today we're going to talk about the Martech stack and how specialized you should become, and which technologies to prioritize. We'll talk to Scott about the Martech landscape in general.</p>

Today's special guest Scott Brinker. He's the editor of the Chiefmartech blog, the program chair of the Martech conference, and VP of Platform Ecosystem at Hubspot. Today we're going to talk about the Martech stack and how specialized you should become, and which technologies to prioritize. We'll talk to Scott about the Martech landscape in general.

<p>Today's special guest Scott Brinker. He's the editor of the Chiefmartech blog, the program chair of the Martech conference, and VP of Platform Ecosystem at Hubspot. Today we're going to talk about the Martech stack and how specialized you should become, and which technologies to prioritize. We'll talk to Scott about the Martech landscape in general.</p>

Episode 65 - The Martech stack with special guest Scott Brinker

Technology innovation like artificial intelligence is rapidly creating new possibilities for scaling B2B go-to-market strategies.  Get real-world insights from leaders and domain experts in enterprise accounts. Episodes are typically 15-20 minutes on very specific areas within broad topics like demand gen, marketing operations, content marketing, business buying behavior, sales development, messaging, alignment with sales, org structure/development, martech, funnel optimization, and advanced segmentation and targeting strategies. Help us start a movement to transform B2B marketing by sharing evolving knowledge of what really works.

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Technology innovation like artificial intelligence is rapidly creating new possibilities for scaling B2B go-to-market strategies. Get real-world insights from leaders and domain experts in enterprise accounts. Episodes are typically 15-20 minutes on very specific areas within broad topics like demand gen, marketing operations, content marketing, business buying behavior, sales development, messaging, alignment with sales, org structure/development, martech, funnel optimization, and advanced segmentation and targeting strategies. Help us start a movement to transform B2B marketing by sharing evolving knowledge of what really works.

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Episode 65 - The Martech stack with special guest Scott Brinker

Episode 65 - The Martech stack with special guest Scott Brinker