How many marketing channels do you use?

Are they ALL online?

Brian Kurtz is an offline guy.

However, his offline marketing strategies are directly applicable to all online marketing.

He’s sold hundreds of millions of dollars through direct mail…

Brian’s direct response knowledge makes him the Bruce Lee of marketing.

But he’s here to stress one point today…

…if you’re an online entrepreneur making money with ONLY one channel,

You’re shooting yourself in the foot…

Big time.

Brian’s never met a medium he didn’t like.

He does not miss out on opportunities.

So open up that Evernote app…

…grab a pen and paper.

After hearing this episode, you’ll have brilliant ideas flying out of your ears.

You will INSTANTLY have what it takes to become a marketing BEAST.

In this episode, you’ll discover:

* the deep, dark secret of profitable online marketing that will upgrade your whole game plan (brought to you by Yanich Silver)

* how you are missing opportunities up the wazoo by not being a multichannel marketer (learn exactly where to utilize each channel available)

* the game changing process of combining two certain marketing channels into one unified whole (put these together and watch yourself blast-off FAR above the pack)

* the MOST IMPORTANT action steps that will keep you one step ahead of everyone else, at all times

* how to build CONCRETE relationships with your customers through easy to do back-end marketing

* the mindset you must have in order for your business to flourish FOREVER (hint… money has very little to do with it)

* the reason why some marketers turn lazy (avoid this deathtrap AT ALL COSTS)

* the one vital thing you must have in order to succeed in direct response marketing (don’t be a one hit wonder)

* how to be a marketing beast (you can’t be an expert in everything… know that)

* why you NEVER want to be the smartest person in the room

* how to avoid the huge mistake of living launch-to-launch

Mentioned:

* BrianKurtz.me

* Martin Edelston

* Gary Bencivenga

* Ken McCarthy

* Perry Marshall

* Jay Abraham

* Joe Sugarman

* David Deutsch

* Arthur Johnson

* Greg Rollett

* John Carlton

* Jeff Walker

* The Titans of Direct Response

* Copyblogger

* Yanich Silver

* singlechannelmarketingissoboring.com

Intro and outro backing music: Forever More by CREO

 

Raw transcript:

Download PDF transcript here.

John:Hey you. It’s John McIntyre here, The Autoresponder Guy. It’s time for episode 66 of The McMethod Email Marketing Podcast. We’re here to discover one simple thing; how to make more money with every single email you send, exciting days. Today,