In this episode of Commerce Today, hosts Joshua Warren and Darin Newbold delve into the impactful role of micro-influencers in boosting ecommerce sales. They highlight why these specialized influencers are surpassing mainstream celebrities and share insights on leveraging their loyal and genuine audiences for brand growth. The episode includes access to Creatuity's influencer marketing ROI calculator and expert advice on launching effective campaigns. If you're eager to harness the potential of micro-influencers to achieve significant results in partnership marketing, this episode is essential listening!

Links:

• LinkedIn Article - Small but Mighty: Why Micro-Influencers Are Driving Massive Results for Ecommerce Brands
• Joshua Warren on LinkedIn
• Creatuity on LinkedIn
• Glossier and Daniel Wellington Case Studies: