Get richer teacher with Ola Kowalska

Episode 7: Consistency is key in building an online brand! - chatting to Clare and Naomi @hotshotenglish


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We all know consistency is important. But how do we actually achieve it?


In this episode, I had a great pleasure talking to the fabulous duo from @hotshotenglish - Naomi and Clare. They both created a unique brand in the online ELT space and are definitely super consistent with every aspect of it!

We talked about their journey to building Hotshotenglish and how it ties in with their other commitments in life - including teaching, teacher training a nearly full-time job, kids - that's a LOT! But they still plough on, show up and never give up! CONSISTENCY is absolutely key for them.

Naomi and Clare are long time friends and even though they actually live in different countries they managed to share the responsibilities of running their Instagram profile perfectly. Their colours are outstanding, the content highly relevant to their audience and they are just being themselves so it rarely feels like a chore. It helps that they both have years of experience in ELT :)

I am fascinated by their journey, progress and plans for the future. Make sure you listen till the end to find out what they're cooking behind the scenes!

The episode is available here: https://olakowalska.com/episode7/ , via the link in my bio
and also on Apple Podcasts, Spotify and all other podcasting platforms. Enjoy!

Let us know whether you struggle with consistency in your online presence?


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Get richer teacher with Ola KowalskaBy Ola Kowalska

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