Join us in this intriguing episode where we sit down with Monica Zaldivar, an expert in the fintech marketing world. Monica shares her journey from a full-time traveler to leading marketing at Sprinque, highlighting her unique approach to the ever-evolving digital landscape.

Chapters:

00:10 Introduction and Topic of Discussion

00:53 Monica Zaldivar Introduction

02:47 What inspired Monica to pursue a career in marketing?

05:26 Monica's evolving marketing role @ Sprinque

07:30 What is Sprinque?

12:55 Monica's innovative remote marketing management

24:15 Multiple industry experience benefits?

26:16 Common challenges in marketing

36:50 Full-time marketer and traveler

40:05 Influence of travel on marketing approach

43:50 Successful marketing campaign

46:10 Balance between creativity and data-driven decision-making

48:50 Role of community management in marketing

52:10 The role of AI in marketing

01:00:10 Advice for someone pursuing marketing as a career

01:02:00 Concluding remarks

📢 Connect with Monica Zaldivar

Monica Zaldivar: https://www.monicazaldivar.com/

Monica Zaldivar at LinkedIn: https://www.linkedin.com/in/monicazaldivar/

Sprinque: https://www.sprinque.com/

📢 Connect with Majid Mahmood

LinkedIn: https://www.linkedin.com/in/majid-m/

Instagram: https://www.instagram.com/majidmofficial/

Facebook: https://www.facebook.com/majidmpage

TikTok: https://www.tiktok.com/@majidmofficial

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