In this episode of The Executives, I sit down with Richard Abi-Chahla, a four-time founder and the mind behind Purple Brains. With over 18 years of experience across 15 industries, Richard shares how he transforms bold ideas into market-shaping products, minimizes risk for founders, and blends intuition with frameworks to deliver results.
🎯 What You’ll Learn:
What Richard learned while building 50+ products globally
The mindset and systems behind Purple Brains' success
How Lebanese resilience shapes his product leadership
Red flags Richard looks for before working with founders
The real role of a product manager and the misconceptions
Why most startups fail at product-market fit (and how to avoid it)
The cultural layer of product validation and localization
Why launching to early adopters is key, not everyone
⏱️ Chapters:
00:54 Richard’s background & founding Purple Brains
02:00 Explaining Purple Brains to a 10-year-old
02:58 Red flags Richard watches for before taking on clients
04:42 Blueberry jam and Chicken Shawarma
06:40 Lessons from Lebanon: Internet redundancy & product resilience
11:54 Experience that made Richard think about building a startup to help companies with digital products
22:00 What does Product Market Fit (PMF) look like for founders
26:35 A look at the case of Lovable and Replit
33:20 Finding and Validating Market Gaps for brilliant product ideas
38:12 How does Purple Brains help founders and startups
41:10 What is the unicorn of a customer
44:30 Why product managers manage “nothing” yet carry all responsibility
51:25 Uncommon scenarios as a Product Manager
01:04:40 Ideal Customer Profile for Purple Brains
01:10:30 Funny story with clients
01:18:50 Concluding Remark
About Richard Abi Chahla
Richard Abi Chahla is a seasoned product manager and 4-time tech founder with over 18 years of experience building and scaling digital products across 15+ industries. As the founder of Purple Brains, he supports startups and enterprises as a fractional CPO, guiding them from idea to launch. Richard has led more than 50 product initiatives worldwide, blending strategy, technology, and execution to help teams deliver real impact.
📢 Connect with Richard:
- LinkedIn:https://www.linkedin.com/in/richardabichahla/
- X/Twitter: https://x.com/richyabichahla
- Purple Brains: https://www.purplebrains.com
- LinkedIn: https://www.instagram.com/purple.brains.lb
- Instagram: https://www.linkedin.com/company/purple-brains/
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- Instagram: https://www.instagram.com/majidmofficial/
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