Striking out with women lately?

What about your online sales?

The Email Marketing Podcast has a 2-for-1 treat today –

Just for YOU.

You’ll walk away from this show with the knowledge to fatten your wallet…

…and the confidence to feel that red carpet under your feet wherever you go.

The man behind Tao of Badass’ explosive success,

Copywriting rockstar Jim Clair,

…is a HUSTLER of an UPSELLER (due to a strong background in car sales).

Add pro-copywriting skills to the list,

And it’s easy to see how he made Tao of Badass the #1 product on Clickbank.

Jim’s mastered the art of the upsell…

…first in person,

And now online.

He’s a powerhouse copywriter.

He learned from the greats.

And he’s here to teach you how to upsell your way to riches.

If you don’t create your own upsell after this episode,

…your head was in the clouds – you weren’t listening.

Because when you listen-in on today’s show,

You’ll be drooling and dreaming of upsell ideas…

…and the infinite possibilities they provide.

 

In this episode, you’ll discover:

* why a flow is so important to connect with your readers (use this flow to guide them into the upsell vs slamming it in their faces)

* what the fast-food chain, McDonalds, can teach you about business success (young, pimply high-schoolers have even mastered this money-pulling technique)

* how to create the ultimate sales letter or VSL in a way that allows for future sales (stack your on-point sales letter with additional products smoothly using this mindset)

* how to pre-warm your readers during the initial sale to allow for unlimited upsells (and unlimited profits)

* the Jim Clair technique to finding additional problems to solve in your market (use this method to easily think-up future enticing upsells)

* a simple practice Jim does daily to keep up his headsnapping copywriting chops (this is so effective and fast, you cant afford not to do it)

* how even ghetto upsells can create over 2/3’s of your revenue per funnel (business revenue… is in the upsale!)

* how to create and offer a downsell out of any of your products (gain that new customer no matter what using this very easy product creation tip)

Mentioned:

* The Tao of Badass

* John Carlton

* Ryan Holiday’s Growth Hacker Marketing

* Jon Benson

Intro and outro backing music: Forever More by CREO

 

Raw transcript:

Download PDF transcript here.

John:Hey, it’s John McIntyre here, The Autoresponder Guy, and it’s time for Episode 72, seventy two of the McMethod email marketing podcast, where you get nitty-gritty techniques, tips and strategies to make more money with email marketing and sales funnels in your business. Today I’ll be talking to Jim Clair about how to write copy. Very simple. 

Now Jim, the reason he is an interesting, very interesting guy is he wrote the copy for Tao of Badass, where he was like main copyrighter, the head copyrighter for the Tao of Badass, I’ve been saying like the Dow, which used to be the biggest product on ClickBank in terms of sales.