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Episode 73: Survival of the CU: Adapting Your Member Experience in a Changing World


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The world is a’changin’ at a pace that’s given most of us chronic whiplash. – And when it comes to your credit union’s member experience, adapting quickly to meet today’s needs can feel a touch daunting. 

Not to worry- Lauren Culp, Publisher & CEO of CUInsight (and “Right on the Money” Judge for the 2nd year in a row) is an expert in this area. And she sat down with me this week to share top tips, on CRMNEXT’s Banking on Experience. 

Topics we covered include:

  • Why Lauren is passionate about this
  • Improving digital: how your CU can step up in this area
  • Other ways technology can (and should) play a role 
  • Factoring in employees’ working remotely 
  • Lauren’s top 3 tips for creating a cohesive, seamless member experience
  • And more

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Banking on Experience powered by BUSINESSNEXTBy Andrew Piron & Joshua Barclay

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