EPISODE 75 of Five At The Door features an enlightening conversation with Jake from Counter Intuitive Records as we explore the evolution of his DIY record label and the exciting journey of opening a brick-and-mortar store. Join us as Jake shares his passion for music, the challenges he faced in the industry, and the joy of creating a space that reflects his artistic vision.

In this episode, Jake discusses the initial goals of Counter Intuitive Records, focusing on collaborating with unique bands and producing vinyl that he could proudly endorse. He reflects on the pivotal moments that led to the decision to establish a physical store, emphasizing the importance of community and face-to-face interactions in an increasingly digital world. Listeners will gain insight into the inner workings of a record label, including the value of connections with booking agents and distribution networks, and how these relationships can help artists thrive.

The conversation also touches on the current landscape of music promotion, particularly the role of social media platforms like TikTok in discovering new talent. Jake candidly shares his experiences navigating the complexities of modern marketing while remaining true to his DIY roots. He highlights the significance of authenticity in music and the satisfaction that comes from supporting artists he genuinely believes in.

Get ready to hear a track from Origami Angel's acclaimed album "Somewhere City," a testament to the creative spirit that drives Counter Intuitive Records. This episode is a celebration of resilience, creativity, and the power of music to connect us all.

Don't miss this episode as we delve into the vibrant world of DIY music, the challenges of running a record label, and the exciting future that lies ahead for Jake and Counter Intuitive Records.

Show notes penned by your favorite chronicler of the musical journey at Five At The Door.

(00:00) Good morning, everyone. I have Jake from Counterintuitive Records with me

(00:13) So what's cool about you and I've been trying to do this is that you run the store

(00:48) Counterintuitive Records is one of the bigger diy record labels

(04:21) The relationship that you have with Sony is interesting

(07:45) Asian Man Records and Jeff Rosenstock paved the way for independent music

(11:51) Origami angel opened his first store in Boston last month

(17:12) Now that you have a physical space, you can venture into more things

(21:27) Congratulations on the success of your record label and on everything else

(24:56) When you're trying to find new bands or you find some kind of thing

(27:13) M. Best: There's something fundamentally missing from old Internet like that

(36:15) I'm always intrigued of what music will look like in 2020

(41:30) Jake, congratulations on 10 years running your record label. What would you want to tell yourself 10 years ago