Brendan Hughes is CEO of Optily, a solution for Shopify merchants to manage and optimise advertising across multiple platforms. This episode discusses the complexity of this core part of DTC brand management while Brendan shares his solution.

Sponsored by:

• Synder - Make accounting easy and get 40% off here :)
• Klaviyo
• The Point of Sale Store
• Rewind.io

Links:  

• Optily
• Get a free copy of our book 
• Optily radio show
• 2PM newsletter
• Keith Matthews interview on Optily
• Milk Bottle on Twitter
• Milk Bottle Labs