<p>On today's show, I'll be discussing the three circles of business which determine what you need in order for your business to be successful, as well as the two axioms which offer guidance on how to position your brand. It's a deep dive into some chunky business concepts! Enjoy!</p>

On today's show, I'll be discussing the three circles of business which determine what you need in order for your business to be successful, as well as the two axioms which offer guidance on how to position your brand. It's a deep dive into some chunky business concepts! Enjoy!

Episode 8 - The Three Circles and The Two Axioms of Business

I'm escaping the 9-5. The proverbial rat race. And I'm showing you how.

Since November 2018, I've been documenting my attempt to build a cricket protein bar business. Despite learning the ins and outs of the industry & networking with world-leading experts, I came to realise my heart isn't in food.

It's in people.

It's in showing others how to live a life on their terms: To say f*** you to the daily grind & to take inspiration from those already doing it.

So ScottBar® has evolved. It's no longer a protein bar. It's a vehicle.

A vehicle to give you Cricketers the tools you need to seize the day & to achieve anything you want to achieve.

And maybe – just maybe – you'll soon be able to tell society's expectations to go f*** themselves.

Business

Entrepreneurship

I'm escaping the 9-5. The proverbial rat race. And I'm showing you how. Since November 2018, I've been documenting my attempt to build a cricket protein bar business. Despite learning the ins and outs of the industry & networking with world-leading experts, I came to realise my heart isn't in food. It's in people. It's in showing others how to live a life on their terms: To say f*** you to the daily grind & to take inspiration from those already doing it. So ScottBar® has evolved. It's no longer a protein bar. It's a vehicle. A vehicle to give you Cricketers the tools you need to seize the day & to achieve anything you want to achieve. And maybe – just maybe – you'll soon be able to tell society's expectations to go f*** themselves.

I'm escaping the 9-5. The proverbial rat race. And I'm showing you how.

Since November 2018, I've been documenting my attempt to build a cricket protein bar business. Despite learning the ins and outs of the industry &amp; networking with world-leading experts, I came to realise my heart isn't in food.

It's in people.

It's in showing others how to live a life on their terms: To say f*** you to the daily grind &amp; to take inspiration from those already doing it.

So ScottBar® has evolved. It's no longer a protein bar. It's a vehicle.

A vehicle to give you Cricketers the tools you need to seize the day &amp; to achieve anything you want to achieve.

And maybe – just maybe – you'll soon be able to tell society's expectations to go f*** themselves.

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Episode 8 - The Three Circles and The Two Axioms of Business

Episode 8 - The Three Circles and The Two Axioms of Business