In this episode of the Franchise QB Podcast, host Mike Halpern speaks with Lonnie McGowan, a multi-unit franchise owner of Image Studios, about his transition from a successful corporate career to franchise ownership.

Lonnie shares his journey, the unique business model of Image Studios, and insights into the beauty and wellness industry. He discusses the importance of supporting beauty professionals, the operational aspects of running a franchise, and the training provided by the franchisor. 

The conversation highlights the characteristics of successful franchise owners and the significance of building a community among beauty professionals.

Takeaways

✅Lonnie transitioned from a corporate career to franchise ownership.
✅Image Studios operates on a salon suite model.
✅The beauty industry remains resilient even in downturns.
✅Quality build-out differentiates Image Studios from competitors.
✅Engaging beauty professionals is crucial for retention.
✅Absentee ownership allows for a flexible lifestyle.
✅Training and support from the franchisor are vital for success.
✅The franchise has achieved 100% occupancy since opening.
✅Successful franchise owners prioritize community building.
✅The beauty industry is a lucrative market with ongoing demand.

Chapters

00:00 Introduction 
04:54 Transition from Corporate to Franchise
08:09 Understanding Image Studios Franchise Model
12:44 The Beauty and Wellness Industry Landscape
15:00 Differentiating Factors in the Franchise Market
18:13 Finding and Supporting Beauty Professionals
22:22 Operational Insights and Absentee Ownership
24:43 Training and Support in the Franchise System
26:31 Growth and Investment in Image Studios
29:46 Characteristics of a Successful Franchise Owner
31:11 Conclusion

https://www.imagestudiosfranchise.com/

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Mike Halpern, CAFC
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