Jim, Ricky, & Nathan talk about plans for the new secret site about pellet guns. They theorize about testing word count, incorporating a multimedia experience, and the potential impact. Nathan interviews P24 members Dana & Amit.

00:25  Income School Updates
00:42  Word Count Testing
07:25  Snippets
10:05  YouTube on Pellet Guns site
12:49  Writer Insights from Tanner
16:13  Multimedia and Affiliates
19:02  Ads with Shorter Content
24:00  Affiliate Industry Database
27:57  P24 Member Interview: Dana & Amit