Great sales questions can provide insight into your buyer’s world. Open-ended questions are designed to qualify and discover, and they can build both rapport and uncover pain. Great questions ultimately help sales professionals secure more deals. If you don't engage and ask the right questions, you are less likely to understand the challenges you need to help solve. But there's also an art to asking great questions. 

In this episode, we address the value and wisdom behind asking open-ended questions. You will differentiate yourself by applying the skill of intentional listening, learning to ask the right open-ended questions and when you keep quiet. Silence can be a great tool as prospects tend to feel the need to respond. A good rule of thumb is to have your prospect or client speak 70 - 75% of the time.    

It's amazing how a simple question such as, "what does success look like for you" will do. Open-ended sales questions are those with no definitive answer, and are aimed at prompting a longer or more insightful response from the prospect. What are some open-ended questions that have helped you to keep buyers engaged and close more sales?  

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If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you.

Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice.

Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs.

Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”.

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