Fundamentals people.
What makes money?
Like every time?
Getting down to the basics.
..barebones money making copywriting.
Sales… and fundamentals.
Today Roy Furr is on the show to talk about this.
He’s quite the copywriter and hangs out with the best of the best.
Usually that means someones one of the best too.
So learn from what he’s got to say.
He shares how to find what to write about when busting out sales copy.
..how to get into the mind of your readers,
How to shock them at their core with your copy.
And make BIG money.
It’s what sells.
It’s what makes great copy.
In this episode, you’ll discover:
* the reason why you want equity stakes in business as a copywriter (freelance work is solid, but equity is where it’s at)
* the single best way to make load of money for the rest of your life off copywriting and marketing (and we’re not talking JV opportunities with other IMer’s here)
* the simple yet vital mindset tweak you need to move up from a millionaire… to a multi-billionaire
* how drilling down and learning the ins and outs to one niche can be very beneficial for freelance copywriters
* why you need to think big as a copywriter if you plan on running your own business and making real big profits.
* how reading about litigation can help you move your mindset into think big territory
* why staying on course is a smart way to become great… to become a titan (learn how to stay on your “gps” entrepreneurial course)
* how tactics and templates can steer you away from what is really the most important thing… empathy
* the six points that you need to know in order to be a profitable copywriter
* how a simple chain letter made 1oo’s of thousands of dollars (when the copy is right, even a chain letter can make you rich)
* how building value fast, allows you to raise your prices and gain stronger relationships with your list (and earn far more from your customers, long term)
Mentioned:
* Titans of Direct Response
* Gary Bencivenga
* Breakthrough Copywriting Secrets
* Dan Kennedy
* The Well Fed Writer
* AWAI Bootcamp
* Everbank
* Ready. Fire. Aim.
* Agora
Intro and outro backing music: Forever More by CREO
Raw transcript:
Download PDF transcript here.
It’s John McIntyre here, the Autoresponder guy it’s time for episode eighty eight of the McMethod Email Marketing Podcast where you’ll discover one simple thing: How to grow your business within our Market? How to grow your business with marketing you know. How to get more customers? How to crank up the value of those customers? And automate things as much as possible, so you can run around at the park with the kids and do all like crazy cool stuff. Today all we’re talking to Mr. Roy Furr. Now Roy, I met him at Titans of Direct Response copywrit...