Nancy Baki has been a business growth strategist since 2007 and works with small businesses to find additional recurring revenue using no-cost strategies. In this episode, we talk about the challenges of implementing processes and systems for coaches, the role of Key Performance Indicators (KPIs) and more!

What You'll Hear In This Episode:

- The importance of establishing a solid foundation before implementing various marketing strategies

- Why so many small businesses and entrepreneurs struggle with marketing, processes, and achieving their goals

- the importance of staying focused and not getting distracted by "shiny objects" or new trends.

- The impact of the pandemic on their work and personal lives

- The importance of setting KPIs and having a predictable, repeatable, and scalable way of growing your business

- The need for coaches to have at least 10 business conversations per day, and to track the number of interviews booked, attended, and converted into sales.