Love and Hustle

Episode 9 (P1) : Gen Z - the generational shift no one is talking about


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Welcome to part one of our conversation on the generational shiftThis week, Brittany is joined by her social media assistant, Emma, for a conversation every photographer and creative business owner needs to hear.We’re diving into Gen Z — how they think, how they buy, and how their expectations are reshaping the photography industry. From communication styles to booking behaviors to what they value in an experience, Gen Z is rewriting the rules… and photographers who don’t shift with the generations are going to get left behind.In this episode, we talk about:- How Gen Z interacts with brands, content, and advertising- Why traditional marketing doesn’t land the same way anymore- What photographers need to adjust in order to stay relevant- The mindset shift required to serve younger clients well- And how Emma’s real-time perspective as Gen Z helps shape our studio’s strategyWhether you’re trying to build a long-term brand, attract younger clients, or simply understand how the industry is evolving — this episode is your roadmap.Thank you for tuning in — your support means everything!New episodes drop every Tuesday and Friday, so be sure to:❤️ Like the episode⭐ Subscribe🔔 Turn on post notifications📲 Follow us on Instagram: @brittanyeliseofficial + @brittanyelisephotography + @thephotographersframerLooking for a coach?https://brittanyelise.myflodesk.com/zjhog03rixMastermind LinksReady to cut the BS education and lean into a proven blueprint that’s scaled 150+ service-hearted photographers to multi–six figures with products — not their time? Brittany’s 10-week group coaching mastermind offers high-touch, live coaching with a structured curriculum.Walk away with the exact tools and strategies she still uses to this day in her own business.👉 Join the waitlist: leveragingtoluxury.brittanyelise.comWant to know how LTL is unlike any other program?https://vimeo.com/1038716679Money Movement WorkshopStruggling to understand why the market feels so challenging right now? This workshop, recorded by Brittany and Zach in 2022, breaks down exactly what happened post-COVID — and what you can do next.Part 1: https://vimeo.com/781168379/41e22ccd1cPart 2: https://vimeo.com/781568441/9d40d03d2fThe Past 5 Years: https://www.canva.com/design/DADy_fuJab0/VWqtCZhbFvzDN1dkNBZ2WA/view?utm_content=DADy_fuJab0&utm_campaign=designshare&utm_medium=link&utm_source=viewer

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Love and HustleBy Brittany and Zach

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