When it comes to cocktails, Dale DeGroff is literally king. Dale (aka King Cocktail) is the author of the award-winning “The Craft of The Cocktail” and “The Essential Cocktail” (Random House). Dale is most famous for having worked and managed the bars at New York’s famous Rainbow Room. Dale was awarded the James Beard Wine & Spirits Professional Award in 2009, and the The Best Bar Mentor at Tales of the Cocktail 2010. He is a partner of Beverage Alcohol Resource (BAR), a partnership of six of the world’s leading spirits and cocktails authorities who provide training and credentialing in distilled spirits and mixology. Dale is also the founding president of The Museum of the American Cocktail in New Orleans. Dale’s most recent endeavor is his new Pimento Aromatic Bitters, a product he developed with renowned absinthe distiller Ted Breaux. Tune in for a lively discussion with Dale and host Joe Campanale on today’s episode of In the Drink

“The art and craft of creating really good tasting drinks for in excess of 300 people over and over several hundred times a day has really been mastered.” [03:00]

“It’s challenging for young distillers to find ways to bring production costs down but I’m sure that will happen. if you look at the great spirits of the world – they’re available in the marketplace for a third of what these artisanal spirits are sold for.” [29:00]

“There are five basic sauces in the culinary world and we have our 5 basic sauces for the bar world too.” [33:00]

–Dale DeGroff on In the Drink

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