Sign up to save your podcasts
Or
Share Episode #95 – Jakub Linowski On How To Transform Your Business Into A Sales Machine Through The Power Of Conversions (start testing.. or test BETTER)
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Episode #95 – Jakub Linowski On How To Transform Your Business Into A Sales Machine Through The Power Of Conversions (start testing.. or test BETTER)
You want to learn how to increase your conversion rate?
Of course.
Well it all starts with testing.
Today on the show we got Jakub,
…the Conversion Master Testing Ninja.
Jakub Linowski.
Jakub specializes on increasing your conversion rates and sales.
So learn from the pro himself how he does what he charges for…
Boost your conversions,
Boost your sales,
Master the art of the Test.
If you’re in online business, or business at all…
This should be a STAPLE in all your marketing campaigns and efforts.
That’s what you’re in for today.
Jakub runs a conversion optimization company..
It’s his expertise.
Learn how to run your first optimization test.
And if you’re already testing regularly, good one you..
This episode introduces great new testing insights and resources that,
Even if you’ve been constantly testing already, and have testing techniques dialed down,
You still might be impressed by something new or different,
Coming away with new strategies to implement into your current game plans.
And as a special treat,
Halfway in I put Jakub on the spot and ask him what top 3 things he would test FIRST on my site…
Listen in to see how he breaks it down and see how he would get started ( a glimpse into the testing-mind).
But lastly, make sure you don’t miss the 5 best-practices when it comes to testing.
In this episode, you’ll discover:
* why you really must track everything (and optimize for better conversions)
* how tweaking a few things here and there and digging into the numbers a little bit can explode your ROI (and you don’t even have to be a “numbers person”)
* the very first two things that you should start testing and how (get the quickest most dramatic results if you start here)
* what cause and effect results are and how you find them out from split-testing (split testing tactics will bullet proof yourself and your business)
* Jakub’s advice for first timers: get your significance levels in check (not every site has the traffic to make your test results significant.. what’s the barometer?)
* the sugarcoating factor that you need to consider when using split testing software tools
* how to install and run a “tracker” (learn if the site you’re dealing with is low or high traffic even if you have no metrics to work with)
* how to optimize your time and what you have to work with for the biggest increases possible (learn resourcefulness and what to focus on when you start out split testing)
* why sending “warm or good” traffic to a test page (or real business) is an effective way to increase your test results’ significance.
* the top 3 things Jakub would test on my site, TheMcMethod.com (start gaining a testing-frame-of-mind)
* why empathy plays a huge role in proper split testing (it’s not just in email marketing and copywriting in general… but split testing too)
* a social proof hack to optimize your site (if you have social proof to use, you might be overlooking this simple action)
* the one best page or place on your site to run a test (when you don’t want to or just can’t run multiple tests and need to choose just one to do)
* there are other metrics to test besides conversions to deeply affect your business and its success (get a better sense of where you’re headed when testing multiple metrics across your sales funnels)
* why you should consider tracking page visits over clicks on certain occasions when you’re testing.
Mentioned:
*
View all episodes
By The McMethod Email Marketing PodcastYou want to learn how to increase your conversion rate?
Of course.
Well it all starts with testing.
Today on the show we got Jakub,
…the Conversion Master Testing Ninja.
Jakub Linowski.
Jakub specializes on increasing your conversion rates and sales.
So learn from the pro himself how he does what he charges for…
Boost your conversions,
Boost your sales,
Master the art of the Test.
If you’re in online business, or business at all…
This should be a STAPLE in all your marketing campaigns and efforts.
That’s what you’re in for today.
Jakub runs a conversion optimization company..
It’s his expertise.
Learn how to run your first optimization test.
And if you’re already testing regularly, good one you..
This episode introduces great new testing insights and resources that,
Even if you’ve been constantly testing already, and have testing techniques dialed down,
You still might be impressed by something new or different,
Coming away with new strategies to implement into your current game plans.
And as a special treat,
Halfway in I put Jakub on the spot and ask him what top 3 things he would test FIRST on my site…
Listen in to see how he breaks it down and see how he would get started ( a glimpse into the testing-mind).
But lastly, make sure you don’t miss the 5 best-practices when it comes to testing.
In this episode, you’ll discover:
* why you really must track everything (and optimize for better conversions)
* how tweaking a few things here and there and digging into the numbers a little bit can explode your ROI (and you don’t even have to be a “numbers person”)
* the very first two things that you should start testing and how (get the quickest most dramatic results if you start here)
* what cause and effect results are and how you find them out from split-testing (split testing tactics will bullet proof yourself and your business)
* Jakub’s advice for first timers: get your significance levels in check (not every site has the traffic to make your test results significant.. what’s the barometer?)
* the sugarcoating factor that you need to consider when using split testing software tools
* how to install and run a “tracker” (learn if the site you’re dealing with is low or high traffic even if you have no metrics to work with)
* how to optimize your time and what you have to work with for the biggest increases possible (learn resourcefulness and what to focus on when you start out split testing)
* why sending “warm or good” traffic to a test page (or real business) is an effective way to increase your test results’ significance.
* the top 3 things Jakub would test on my site, TheMcMethod.com (start gaining a testing-frame-of-mind)
* why empathy plays a huge role in proper split testing (it’s not just in email marketing and copywriting in general… but split testing too)
* a social proof hack to optimize your site (if you have social proof to use, you might be overlooking this simple action)
* the one best page or place on your site to run a test (when you don’t want to or just can’t run multiple tests and need to choose just one to do)
* there are other metrics to test besides conversions to deeply affect your business and its success (get a better sense of where you’re headed when testing multiple metrics across your sales funnels)
* why you should consider tracking page visits over clicks on certain occasions when you’re testing.
Mentioned:
*