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Episode 96: How We Optimized Grammarly’s Sales Asset Strategy
In this episode of #TheGTMPack podcast, we interview Shirin Shahin & Megan Pratt, Product Marketing Consultants.
In this conversation, we dig into the details of how they helped Grammarly's product marketing team completely refresh or create 14 sales assets including one-sheets, slides, & scripts for sales conversations.
Their case study highlights how third-party consultants can offer a fresh strategic perspective while maintaining high efficiency.
#productmarketing #pmm #messaging #positioning
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By AssetmuleIn this episode of #TheGTMPack podcast, we interview Shirin Shahin & Megan Pratt, Product Marketing Consultants.
In this conversation, we dig into the details of how they helped Grammarly's product marketing team completely refresh or create 14 sales assets including one-sheets, slides, & scripts for sales conversations.
Their case study highlights how third-party consultants can offer a fresh strategic perspective while maintaining high efficiency.
#productmarketing #pmm #messaging #positioning