In this episode we talk about:
- Language education market challenges: low pay for teachers, native speakerism, and outdated teaching formats
- Ola's mission to empower language teachers to build profitable and enjoyable businesses
- Introduction of guest Gina, an ELT marketing consultant, sharing her journey and expertise
- Discussion on the misconceptions around native speaker teachers and the importance of qualifications and results in marketing language courses
- Emphasis on the need for a strategic approach to social media marketing and the role of mindset in building a successful language education business