In large part, a player’s identity is crafted in unseen hours, with no spectators or cameras. Irv Roland knows this space better than most, where he’s spent years working with players to fill out their skillset and unlock potential. From James Harden and LeBron James to Kevin Durant and Donovan Mitchell, Irv has his methods dialed in.

Knowing that no two players are the same, Penny sees Irv’s value in how he works to extend beyond X’s and O’s, and enable players at the highest level to counter the strategy and scouting developed over the years. Irv’s story is one that comes from time as a player to an arrival in the lane of coaching and refining talent. Now on the staff in Utah, Irv continues to build on his work where we can see the output of his players on a nightly basis.

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